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Marketing Tools & Examples

ANNUAL REPORTS

ANNUAL REPORT EXAMPLES

Most of the annual reports listed below are in PDF format which can be viewed or downloaded by clicking the link. If an annual report is in a format other than PDF, it is noted.

RESOURCES FOR COMPILING ANNUAL REPORTS

Below you will find links to resources that may be useful when compiling your library’s annual report.

BROCHURES

Linked below are examples of many types of library brochures.

EXHIBITS & DISPLAYS

The following list was compiled by T.J. Striepe, Faculty Services Librarian at the University of Georgia Alexander Campbell King Law Library. A PDF version of the entire list may be downloaded here.

  • Alexander Campbell King Law Library, University of Georgia School of Law – 
  • Asa V. Call Law Library, USC Gould School of Law – 
  • Asa V. Call Law Library, USC Gould School of Law – 
  • Biddle Law Library, University of Pennsylvania School of Law – 
  • Biddle Law Library, University of Pennsylvania School of Law – 
  • Bounds Law Library, University of Alabama School of Law – 
  • Charles B. Sears Law Library, University of Buffalo Law School – 
  • Coleman Karesh Law Library, University of South Carolina School of Law – 
  • D’Angelo Law Library, University of Chicago School of Law – 
  • George W. Hopper Law Library, University of Wyoming College of Law – 
  • Georgetown Law Library – 
  • Georgetown Law Library – 
  • Hofstra Law Library – 
  • Howard W. Hunter Law Library, BYU Law School – 
  • Lillian Goldman Law Library, Yale Law School – 
  • Oklahoma City University Law Library – 
  • Ruth Lilly Law Library, Indiana University – 
  • Seattle University Law Library – 
  • Tarlton Law Library, University of Texas School of Law – 
  • Tarlton Law Library, University of Texas School of Law – 
  • University of Connecticut Law Library – 
  • University of Connecticut Law Library – 
  • University of Minnesota Law Library – 
  • Washburn Law Library – 

LIBRARY GUIDES

Example library guides:

NEWSLETTERS

Examples of law library newsletters:

POSTERS, FLYERS & BANNERS

EXAMPLES OF LIBRARY SIGNS AND POSTERS

UNIVERSITY OF MICHIGAN LAW LIBRARY POSTER CAMPAIGN

In 2010-11, the University of Michigan Law Library began a PR campaign featuring 12 stylized posters of library users and librarians. The posters highlighted the librarians and library services, and were part of a larger PR kit. This PR campaign won the ƵExcellence in Marketing Awards for “Best PR Tool Kit” in 2011. Below are links to several items about the poster campaign. Please note that all posters are copyright protected.

LIBRARIAN DESIGN SHARE

 is a website that includes ideas for library web design, flyers, logos, and more.

PROMOTIONAL ITEMS

Examples of promotional items:

  • Georgia State University, Promotional Materials Packet (bookmarks, mug and cup, koozies)(ʶٹ)
  • Bookmarks – Alexander King Law Library, University of Georgia School of Law(ʶٹ)
  • Coasters – Alexander King Law Library, University of Georgia School of Law(ʶٹ)
  • Bookmark – Dorraine Zief Law Library, University of San Francisco School of Law(ʶٹ)

QR CODES

Examples of QR codes:

  •  — Hugh F. MacMillan Law Library, Emory University School of Law
  •  — Western New England School of Law Library
  •  — Phoenix School of Law Library
  •  — Florida A&M College of Law Library(ʶٹ)
  •  — Boston College Law Library
  •  — Arthur J. Morris Law Library, University of Virginia School of Law